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Telna - Alcatel - Case Study
- Case Study -

RoamNow! on TCL & Alcatel Devices

Overview

TCL Communication Technology Holdings Limited manufactures and markets mobile products and services worldwide. TCL Communication ranked as a top-10 global mobile phone manufacturer in the first quarter of 2017 according to IDC and company data.

Alcatel branded devices from TCL Communication deliver innovative, feature-rich experiences that make access to today’s mobile technology simple. They offer a diverse portfolio of value-packed products equipped with the technology people want most.

 

 

Telna - TCL - Logo

 

 

 

Telna - Alcatel - Logo

 

Business Challenge

The Alcatel brand delivers customized user experiences with high-performance mobile devices. They wanted to expand their value-added services by incorporating a reliable, cost-effective and easy-to-use roaming solution for their users.
Establishing roaming agreements with multiple carriers and handling multiple billing models was not a suitable situation they wanted to get involved in. They needed a global connectivity solution that was hardware-free and embedded into their mobile devices to enhance the global roaming experience.

Telna Solutions

Telna provided a complete SoftSIM solution embedded into selected TCL and Alcatel mobile devices. It was designed for quick and easy implementation with different baseband chipsets.

The SoftSIM offers full control and dynamic provisioning customly designed for Multi-IMSI roaming connectivity. With the technology integrated into handsets, users can automatically connect to networks in foreign countries and monitor their account usage in real-time through the dedicated app. They benefit from low data roaming rates and a seamless device-integrated experience.

Telna - Alcatel - Case Study - Smartphones

The RoamNow! App uses the company’s SoftSIM technology to seamlessly connect travellers to Unlimited Data in 85+ countries worldwide. No additional SIMs or hardware needed. Simply register an account and activate a low-cost prepaid data package when traveling to enjoy effortless, affordable connectivity. With the RoamNow! App, users pay only for what they use— there are no contracts or hidden fees. Users can manage their account and monitor their usage in real time.

“The phones already offer speed, security and style, and the RoamNow! App is the newest innovative feature. Gone are the days of waiting to find WiFi or going through the hassle of obtaining local SIM cards. With the RoamNow! App TCL - Alcatel users get to keep their home number while they travel, plus take advantage of special offers on data”.

 
Vicky Ponce
Director Latin America
Alcatel

Business Benefits

TCL - Alcatel was able to provide a seamless device integrated experience to their customers with uninterrupted roaming coverage in more than 85+ countries. Their users activated pre-paid data packages as they landed abroad and were delighted to know that there were no contracts or hidden fees. TCL - Alcatel customers transparently managed their usage through the pre-installed RoamNow App.

“We’re delighted to partner with KnowRoaming to bring affordable and easily accessible roaming to Alcatel users. We want A3 XL users to be able to enjoy their devices everywhere they go!”

Fernando Pezzotti
President of Alcatel Brazil

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